Social Media
Strategy

Social Media Strategy creates organic online interest for your small business. View our monthly strategies + implementation below to see how Backtalk can attract your perfect potential small business customers.

Client Fave

Client Fave

Client Fave Client Fave

influencer STRATEGY + ManaGemenT

Do what you do best + we'll handle the rest.

You are ready to hand off social media marketing to strategic experts who have the know-how to effectively market your business across multiple platforms.

This option accesses a larger, diverse customer base and leverages active content collaboration.

Small Businesses + Groups
Hospitality Groups + Enterprises
Macro + Mega-influencers

Who’s it for?

SINGLe-platform strategy + management

Rekindle your love of content creation + balance your schedule.

Who’s it for?

You are ready to take the next step in strategizing content + brand partnerships that align with your online presence, but are overwhelmed by the demands of content creation.

Travel Influencers
Food + Drink Influencers

Prepare the cabin for hand-off.

Who’s it for?

You are ready to hand off social media marketing to strategic experts who have the know-how to effectively market your business on an optimal platform.

This option establishes a loyal customer base and introduces content collaboration before expanding to multi-channel strategy.

Independent Owners
Small Businesses + Groups
Micro-influencers

Consulting

1-on-1 monthly coaching with big tips for lil budgets.

Who’s it for?

You're ready to learn about the social media marketing landscape and spend time investing in a self-managed social strategy.

Independent Owners
In-house Marketers
Freelancers
Nano-influencers

Multi-Platform
Strategy +
Management

multi-platform
Strategy + Management

Do what you do best + we'll handle the rest.

Content Strategy
+ Platform Management

  • Account audit

    Comprehensive competitor audit

    1-hour strategy session

    Profile details optimization

  • Organic content strategy deck

    Comprehensive analytics report

    Campaign development

    SEO + keywords research

    Industry + platform trend research

    Social listening

  • Comprehensive content calendar

    Content examples + prompts

    Copy + keywords implementation

    Branded graphics design

    Brand identity maintenance

    Optimized feed scheduling + posting

    Live story designing + posting

    Engagement tactics + customer service

  • Bi-monthly meetings

    Day-to-day advising + assistance

    Custom client portal

Who’s It For?

You are ready to hand off social media marketing to strategic experts who have the know-how to effectively market your business across multiple platforms.

This option accesses a larger, diverse customer base and leverages active content collaboration.

Small Businesses + Groups
Hospitality Groups + Enterprises
Macro + Mega-influencers

Single-platform
Strategy + management

Prepare the cabin for hand-off.

Content Strategy
+ Platform Management

  • Account audit

    Comprehensive competitor audit

    1-hour strategy session

    Profile details optimization

  • Organic content strategy deck

    Comprehensive analytics report

    Campaign development

    SEO + keywords research

    Industry + platform trend research

    Social listening

  • Comprehensive content calendar

    Content examples + prompts

    Copy + keywords implementation

    Branded graphics design

    Brand identity maintenance

    Optimized feed scheduling + posting

    Live story designing + posting

    Engagement tactics + customer service

  • Bi-monthly meetings

    Day-to-day advising + assistance

    Custom client portalItem description

Who’s It For?

You are ready to hand off social media marketing to strategic experts who have the know-how to effectively market your business on an optimal platform.

This option establishes a loyal customer base and introduces content collaboration before expanding to multi-channel strategy.

Independent Owners
Small Businesses + Groups
Micro-influencers

influencer STRATEGY + ManaGemenT

Do what you do best + we'll handle the rest.

Content Strategy
+ Platform Management

  • Account audits

    Comprehensive competitor audit

    1-hour strategy session

    Profile details optimization

  • Organic content strategy

    Campaign development

    SEO + keywords research

    Industry + platform trend research

    Social listening

    Potential brand collaboration research

    Analytics tracking

    Comprehensive analytics report

  • Personalized shooting calendar

    Integrated content calendar

    Content examples + prompts

    Copy + keywords implementation

    Branded graphics design

    Brand identity maintenance

    Optimized feed scheduling + posting

    Live story designing + posting

    Engagement tactics + customer service

  • Bi-monthly meetings

    Day-to-day advising + assistance

    Custom client portal + dashboards

Who’s It For?

You are ready to take the next step in strategizing content + brand partnerships that align with your online presence, but are overwhelmed by the demands of content creation.

Travel Influencers
Food + Drink Influencers

Consulting

1-on-1 monthly coaching with big tips for lil budgets.

Discuss + Review

  • 2 hours of monthly 1:1 strategy sessions

    Day-to-day advising + assistance to discuss custom tactics for your business

  • Platform optimization

    Platform tools

    Content creation techniques

    Copy writing techniques

    SEO + hashtag strategy

    Content calendars

    Engagement practices

    Analytics review + application

    Establishing + monitoring KPIs

    Industry + platform trends

    Apps + software

    Blogs + resources

Who’s It For?

You're ready to learn about the social media marketing landscape and spend time investing in a self-managed social strategy.

Independent Owners
In-house Marketers
Freelancers
Nano-influencers

Get our Services Guide